Future Strategic Vision
On January 5, 2025, at the “Taizhou Declaration” analysis meeting and Asian Winter Ice and Snow Experience Tour, the top management of
Holding Group released a comprehensive strategic layout of “becoming a global leader in the automotive industry”. Group CEO Li Donghui, President An Conghui, Geely Auto Group CEO Gan Jiayue and other guests gave an in-depth interpretation of the “Taizhou Declaration” and emphasized Geely’s commitment to innovation and sustainable development.
Geely Auto Group has embarked on a new development trajectory and fulfilled its corporate mission of “Let Geely Go Global”. Li Donghui announced an ambitious strategic goal: to exceed 5 million vehicle sales in 2027. This goal highlights Geely’s leading position in electrification, intelligent transformation and high-quality development. The company is ready to cultivate competitive advantages in a differentiated green and intelligent transportation ecosystem, reflecting its proactive response to the changing automotive landscape.
Looking ahead to 2025, market competition will be more intense, Li Donghui pointed out that the automotive industry will usher in major changes, new energy vehicle sales will exceed traditional fuel vehicles, the accelerated development of independent brands and the growth of overseas sales will further change the competitive landscape. Geely’s strategic vision will enable it to effectively respond to these changes and ensure that it continues to maintain its leading position in the industry.
Innovative product development
To achieve the goal of high-quality development, Geely’s passenger car segment has implemented a “double horizontal” layout, consisting of two major automotive business entities, Geely Auto Group and Zhixiang Technology Group. Geely Auto Group owns brands such as Geely, Geely Galaxy, Radar and Yizhen, focusing on the mainstream market while accelerating the transformation to new energy vehicles. This strategic integration aims to enhance Geely’s market influence and promote electric vehicle innovation.
Technology Group, which includes Lynk & Co and Zeekr, is committed to building a world-leading high-end luxury new energy vehicle sector. This dual-track strategy not only enriches Geely’s product line, but also strengthens its commitment to technological cooperation. The “seven verticals” framework highlights Geely’s in-depth cooperation in key areas such as vehicle mechanical architecture, electronic and electrical architecture, intelligent driving and electric drive systems. This all-round strategy demonstrates Geely’s technological strength and strategic determination to adapt to the rapid changes in the global automotive industry.
Committed to sustainable transport
As part of its commitment to sustainable transportation, Geely has become the official automotive supplier for the 9th Asian Winter Games, which will be held in Harbin on July 7. The company has delivered 1,250 smart boutique vehicles to the organizing committee, ensuring safe, reliable and low-carbon transportation solutions in various event scenarios such as the torch relay and concierge services. Notably, Geely has deployed 350 methanol-hydrogen electric vehicles to cope with the unique challenges posed by the ultra-low temperature environment, reflecting Geely’s innovative approach to sustainable transportation.
Geely has 20 years of rich experience in the field of methanol vehicles and has formulated 300 standards and patents. At present, Geely has sold nearly 40,000 methanol vehicles with a cumulative mileage of more than 20 billion kilometers, successfully transitioning from small-scale pilot operations to large-scale promotion and application of methanol vehicles. At present, Geely has established 519 methanol refueling stations across the country and plans to expand the number of refueling stations to 4,000 by the end of 2027, which further consolidates Geely’s determination to promote the development of alternative fuel technology.
In summary, Geely Auto and Zeekr Auto are at the forefront of the new energy revolution, demonstrating extraordinary determination and confidence in the pursuit of sustainable mobility solutions. At a time when the automotive industry is undergoing a major transformation, Geely’s strategic initiatives and innovative products put it at the forefront of the new energy race. As countries around the world strive to adopt sustainable practices and contribute to a greener future, it is more important than ever to call on the world to join this effort. Geely’s journey sets an inspiring example for the automotive industry, highlighting the importance of collaboration, innovation and a shared commitment to sustainable development.
Post time: Jan-17-2025